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End Love

At the Toronto office, we’re big fans of OK Go’s innovative music videos, and their latest video for End Love has our minds blown.  The video features not only some of the best time warping we’ve seen (just check out the quote from Gizmodo below) but also an awesome appearance from a curious Canadian goose.

How it’s done:

“The fastest we go is 172,800x, compressing 24 hours of real time into a blazing 1/2 second. The slowest is 1/32x speed, stretching a mere 1/2 second of real time into a whopping 16 seconds. This gives us a fastest to slowest ratio of 5.5 million. If you like averages, the average speed up factor of the band dancing is 270x. In total we shot 18 hours of the band dancing and 192 hours of LA skyline timelapse – over a million frames of video – and compressed it all down to 4 minutes and 30 seconds! Oh and don’t forget, it’s one continuous camera shot.” (Via Gizmodo)

About Dana Herlihey

A lover of all things digital, Dana Herlihey has been working in new media since she was 15 years old, co-pioneering what was Canada’s first online entertainment magazine ‘for teens by teens’. Following an adolescence filled with red carpet interviews, she attended McMaster University, earning a combined honors degree in Multimedia and Cultural Studies.

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